Assistant football coach Aaron Feis and athletic director Chris Hixon, both hailed as heroes, were among those killed during the shooting at Marjory Stoneman Douglas High School on Wednesday, officials confirmed Thursday.
The 2018 NBA All-Star Game will be played on Sunday, Feb. 18 at Staples Center (8 p.m. ET) as Los Angeles hosts NBA All-Star for a record sixth time. TNT and ESPN Radio will air the 67th All-Star Game, which will reach fans in 215 countries and territories in 50 languages through the NBA’s international television and digital partners. This will mark the NBA’s first All-Star Game without a matchup between the Eastern Conference and the Western Conference. Under the new format, team captains LeBron James and Stephen Curry drafted the team rosters from the pool of players voted as starters and reserves in each conference.
The sports betting lobbying push from Major League Baseball and the NBA kicked into high gear in a new state, as the former has drafted a bill in Missouri with a number of interesting provisions. Those include a one percent tax on all wagers in the state payable to the leagues on which betting takes place — called an “integrity fee.” The draft legislation also has a number of provisions about how data related to sports betting and statistics should be handled and appears to put leagues in a prime position to benefit.
Turner and the NBA announced today that the 2018 NBA Awards presented by Kia on TNT will air live from historic Barker Hangar in Santa Monica, Calif., on Monday, June 25, at 9 p.m. ET. The star-studded event taking place at one of the city’s signature venues will honor all of the league’s top performers from the 2017-18 NBA season, including the exclusive unveiling of the Kia NBA MVP, Kia NBA Defensive Player of the Year, Kia NBA Rookie of the Year and Lifetime Achievement Award, among others.
Sports is a billion-dollar industry undergoing significant disruption. Leagues and teams are facing decreasing attendance and broadcast ratings for the first time in decades. However, although growth rate forecasts are shrinking, there are still audiences to be found. The demands and expectations of sports fans is changing and smart organizations are finding new ways to engage their fans through in-stadium customer experiences: Mobile Everything
This year’s Super Bowl saw ads addressing social issues rise dramatically from an average of just over 6% over the past 10 years to close to a quarter of the ads in this year’s game. We can expect a similar trend in the Olympics. Advertisers are familiar with research showing that millennials like it when brands attach themselves to social causes, but it is possible that if there is a glut of such messages, many won’t stand out. A total of 13 advertisers have paid approximately $100 million each for the right to a four-year sponsorship cycle that allows them to be “Official Worldwide Partners.” Research has documented that, in order to maximize the effectiveness of a sponsorship, the sponsors should spend more (often double) on advertising than they did on the sponsorship.